YOUTH "QUARANTINE" PHILIP MORRIS IN NJ & NYC!
DEMO AT ALTRIA HEADQTRS
April 27, 2007

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Statements Made During the General Q & A
2007 Altria Shareholders Meeting

CONTENTS:

  • Dina Kania, National Commission for Child Protection, Indonesia
  • Anna White, Essential Action, DC
  • David Trinnes, stand, OH

STATEMENT BY DINA KANIA, NATIONAL COMMISSION FOR CHILD PROTECTION, INDONESIA

DINA KANIA: Thank you, Mr. Chairman. My name is Dina Kania, youth advocate with the National Commission for Child Protection. I am from Indonesia. And I am here today representing Indonesia's youth and children. While you celebrate the phenomenal profits this company has made, my heart is heavy because I carry the big burden of what your celebration means for me. Good news for you is actually very bad news for me in my generation.

You say you don't advertise to minors, but Philip Morris advertises everywhere in Indonesia, on billboards, in bus stops, television, posters and even near schools. In other words, minors see your advertisements every day. On March 30th, 2007, less than a month ago, I went to the Human Beatbox concert sponsored by A Mild, a product of Sampoerna. I saw children as young as five years old attended the concert, and spotted some very young smokers.

The children were exposed to A Mild logos printed on banners, T-shirts and basketball hoops, and they had to witness sales, promotion girls offering discount cigarettes. Because Indonesia's tobacco controls laws are not -- have not caught up with the rest of the world, and when you say you're not breaking any law, it really rings hollow.

But, you are blatantly violating your own international marketing standards. You committed to stop sponsorships of sporting events, advertising on television, celebrity endorsements and advertising that appealed to youth by December 31, 2002. It is April 2007 in my calendar, if that be so in yours as well. Five years on, and your company shamelessly continues to promote to my generation.

Your company is not a responsible corporation in my country. Why -- why have you not shown your responsibility and honor your own guidelines and stop advertising in sponsorship activities in Indonesia? Thank you.

Note: Photos of the A Mild promotions were displayed to meeting attendees while Dina spoke. Click here to view them.

LOUIS CAMILLERI: Well, thank you for your question. I think it's misleading to try to simplify what are very complex issues. As you know, we entered Indonesia through the acquisition of Sampoerna. And as I mentioned in my remarks, we have 28% of the market. And as you know, the market is composed predominantly, some more than 95% of the market, of tobacco products that are called Kreteks that include clove.And they are particularly Indonesian brands. You find them in a few other places, but not the way they are found in Indonesia. And Indonesia historically, has been a very, protected industry.

Rather than trying to criticize us and come up with various examples, some of which do not withstand scrutiny, I think you should be applauding what we've done since we've been to Indonesia, because we have taken a leadership role. We have merged the Kretek and the wide-filtered cigarette association, and we have persuaded them that it is in the best interest of the industry to come up with various restrictions on marketing, on youth access and on regulation of the tobacco industry generally. We are in discussions with the government there. We have supported tax increases, as you are aware. And you know that there's a lot of discussions within the government and the legislature to come up with marketing restrictions. So, we share the same goal.

The way we can influence events is to be present in the market. And if we are a leader in that market, we clearly have a lot more voice to be able to make changes. We share a lot of common goals, and we will remain committed to trying to get fair, reasonable but strong legislation in place to ensure that the industry in totality will be viewed as a much more responsible industry in Indonesia.

So, thank you very much for coming.


STATEMENT BY ANNA WHITE, ESSENTIAL ACTION, DC

ANNA WHITE: Good morning, Mr.Camilleri. My name is Anna White. I'm the Coordinator of Essential Action's Global Partnerships for Tobacco Control Program. I'm here today with Dina Kania of Indonesia, and over 100 youth from 15 different states around the US here inside the meeting and outside.

Last year, more than 100 public health groups around the world called on Altria and Philip Morris to adopt steps to prevent the break-up of Philip Morris from worsening the global tobacco epidemic. The company refused to agree to these demands. This year, public health advocates are calling on governments to effectively quarantine Altria/Philip Morris, the world's largest multi-national tobacco company by passing legislation to stop the spread of the global tobacco pandemic.

Our concern is that the proposed break-up of Philip Morris poses the risk that Philip Morris International will become even more effective at spreading its toxic products and independent Philip Morris International, which is likely to be based in Switzerland, will no longer feel constrained by public opinion or the possibility of domestic regulation or litigation in its home country and most important market, United States.

That company says it supports comprehensive tobacco control legislation in the US and overseas, but its' actions such as in Indonesia and elsewhere, make clear its true commitments. And you ask for evidence. And if any of you -- if anybody wants to see evidence, go to www.philipmorrisbreakup.org/worldtour.

Earlier this year, Judge Gladys Kessler ruled that PMI should be prohibited from using misleading terms like light, mild and low. Did the new, "new" Philip Morris acknowledge how it used these terms to deceive smokers and agree to abide by the ruling? No. It is challenging the judge's order. This company must be stopped from spreading its poison, especially in the developing world, where it hopes to expand its deadly business.

And I don't really have a question, because I've been here long enough -- enough of this meetings to know that this company's actions after the meetings speak much louder than your words during it. Thank you, very much.

LOUIS CAMILLERI: Thank you. I think that I've addressed a lot of what you've said. If you looked at what you've said, intellectually, it doesn't make any sense. We've tried to have a dialog with you. Even Hurwitz, who is Head of Corporate Affairs at Philip Morris International has written to you twice, has asked to meet with you. And so far, you haven't really responded in terms of being able to meet.

I think also, you should get your facts right before you start trying to alarm the world. And I think your comment is a major insult to Switzerland.

Note: To read Essential Action's correspondence with Philip Morris International go to www.philipmorrisbreakup.org/updates



STATEMENT BY DAVID TRINNES, STAND, OH

UNIDENTIFIED AUDIENCE MEMBER: How about getting someone in another area that's not just on the [anti-tobacco side]?

DAVID TRINNES: Excuse me, [sir] I believe I'm up next.

UNIDENTIFIED AUDIENCE MEMBER: [inaudible-microphone inaccessible]

DAVID TRINNES: Good morning, Mr. Camilleri. My name's --.

UNIDENTIFIED AUDIENCE MEMBER: [inaudible-microphone inaccessible]

DAVID TRINNES: Excuse me, sir. I was asking a question here.

UNIDENTIFIED AUDIENCE MEMBER: [inaudible-microphone inaccessible]

DAVID TRINNES: I believe I have the mic now, if you'd mind ignoring this fellow behind me. Good morning, Mr. Camilleri. My name is David Trinnes. I am a senior from Ohio University in Athens, Ohio. I'm proud to stand before you today as one of 100 youths from across the country. I'm a well-respected student leader am here representing the concerns of my peers and other members of the Ohio University community.

Our message for you is this: we do not want you recruiting at our school any more, because we do not want our school affiliated with the tobacco industry. I have heard a recruiter say, "We want to help adults make responsible choices." However, there's nothing responsible about smoking! And no matter how hard you try to spin it, there's nothing responsible about manufacturing a product that kills when used as directed.

It's terrible you make so much profit off the pain and suffering of smokers and even non-smokers. Our community does not want to be a part of this. I'm proud to say that Ohio went smoke-free this past November, and my school's county of Athens overwhelmingly passed smoke-free Ohio with a 61% vote.

Ohio University is beginning to implement a stringent smoking policy and provide smoking cessation services no campus. Our community is determined to create a smoke-free environment for our students, help smokers quit and prevent youth from ever starting in the first place.

Please don't take this opportunity to spew off your repetitive public relations lines. We are tired of hearing your rhetoric about how you provide young adults with great career opportunities. Enough is enough. The facts speak for themselves. Each day, 4,000 youth try cigarettes for the first time, 1,500 youth become daily smokers, and one-third of them will die from tobacco-related disease.

We won't stand by while you recruit young people to promote Altria's hazardous product. It's already caused enough damage. You don't even need to respond. So, I'm just telling you, stay away from my school.

 


Participating groups:
Youth Extinguishing Tobacco Team
(AR) •
Communities Under Siege/Ursa Institute (CA) • Allen Ortiz Consulting (NC)
Match Coalition (CT)
Essential Action (DC) • REAL (HI) • Just Eliminate Lies (IA) • reACT! (MT) REBEL (NJ)
No Limits (NE) • Dover Youth to Youth (NH) • Reality Check (NY) • stand (OH) • GYAT Network (international)

Essential Action's Global Partnerships for Tobacco Control program links tobacco control groups in the U.S. and Canada with groups in Asia, Africa, Latin America, and Central/Eastern Europe to monitor and resist Big Tobacco's global expansion. For more information, visit our website