few facts about Altria/Philip Morris...
= toxic product; Philip Morris is spreading poison worldwide.
- As a company
in the business of selling death, Philip Morris is inherently
socially IRRESPONSIBLE. It is targeting young people and sickening/killing
- IT'S TIME
TO "QUARANTINE" PHILIP MORRIS! See www.philipmorrisbreakup.org
Products are Toxic Products!
II. Tobacco's Global Toll
III. Altria/Philip Morris Facts
IV. Examples of How Philip Morris is Promoting Poison Around the
V. Philip Morris International: How its Separation from Philip
Morris USA Could Worsen the Global Public Health
Products are Toxic and Poisonous!
smoke (U.S. Surgeon General):
- The National
Toxicology Program estimates that at least 250 chemicals in
secondhand smoke are known to be toxic or carcinogenic.
smoke contains a number of poisonous gases and chemicals, including:
cyanide (used in chemical weapons)
monoxide (found in car exhaust)
(used in lighter fluid)
(used in household cleaners)
(found in paint thinners).
- Some of
the toxic metals contained in secondhand smoke include:
(used in pesticides)
(formerly found in paint)
(used to make steel)
(used to make batteries).
- Among the
50 cancer-causing chemicals in secondhand smoke is radioactive
polonium-210 (which someone used to poison former Russian KGB
Alexander Litvinenko last year).
compounds* in tobacco smoke have been identified by the International
Agency for Research on Cancer as Group 1 (known human carcinogen)
carcinogens. *2-naphthylamine, 4-aminobiphenyl,
benzene, vinyl chloride, ethylene oxide, arsenic, beryllium,
nickel compounds, chromium, cadmium and polonium-210
II. Tobacco's Global Toll
- Half of
all long-term smokers will die prematurely as a result of smoking
- half of these in middle age.
kills 5 million around the world each year.
- By 2025,
it is estimated that the global death toll will double to over
10 million deaths annually. That is the equivalent of 95 jet
planes crashing each and every day of the year. 70% of all tobacco
deaths will occur in developing countries
- As existing
smokers die the tobacco industry has to find new customers.
is projected to kill 250 million children alive today if current
III. Altria/Philip Morris Facts
Morris is the world's largest multinational tobacco company.
Its cigarette brands are sold in over 160 countries around the
earns almost 2/3 of its tobacco revenues overseas, and sells
3/4 of its cigarettes outside US. Total tobacco revenue last
year: $67 billion!
- In the
U.S., Philip Morris USA has a total retail share of about 50%.
a Philip Morris brand, is the cigarette brand sold most worldwide.
- In August
2006, the company was found GUILTY of violating federal racketeering
laws for deceiving the public about tobacco dangers.
- CEO Leo
Camilleri's compensation in 2006: $34,000,000
spun-off Kraft Foods in March 2007, so the company is now solely
focused on tobacco products. It is expected that the company
will split its domestic and international tobacco units (Philip
Morris USA and Philip Morris International) soon, perhaps as
early as August 2007. Health groups worldwide are concerned
that unleashing Philip Morris International could worsen the
global tobacco epidemic.
from 2006 Altria Report:
now has a 40.5% market share in the U.S., due largely to "strong
performance" of Marlboro Menthol.
Morris International increased its retail share of the world
tobacco market to 15.4%.
- In the
last year, the company's international cigarette shipment volume
increased 3.4%, fueled by "strong performances" in
Indonesia, France, Russia, and Ukraine.
Morris is strengthening its operations worldwide. It recently
increased its stake in Pakistan's Lakson Tobacco from 50.2%
to 90%, and hopes to establish a joint venture in China this
year, with licensed production of Marlboros to follow.
IV. Examples of How Philip Morris is Promoting Poison Around
PM USA helped defeat a ballot initiative that called for a tax
increase of $2.60 per cigarette pack
PM USA & PMI brings people from around the U.S. and world
to experience "The West," including at places like
the Marlboro Crazy Ranch
In early 2007, PM USA broke its promise to stop opposing smoke-free
A study published in the December issue of the American Journal
of Public Health found that Philip Morris' television ads purporting
to discourage youth smoking are ineffective at best and the
company's ads targeted at parents actually encourage kids to
PMI sponsors outdoor concerts attended by young children, provides
"kiddie" basketball hoops at promotional events, and
uses the Harlem MagicMasters and images of the Statue of Liberty
to target young Indonesians. Many of this is in direct violation
of PMI's own international marketing code!
PMI's subsidiary Godfrey Philips sponsors the "Bravery
Awards", a way to get around India's tough tobacco control
laws which ban tobacco sponsorship.
Dominican Republic, Romania and Pakistan: PMI sponsors trendy
concerts and events, e.g. with Formula 1 racing themes, that
are attended by young people
PMI wraps cigarette packs with images of "Marlboro Adventures";
pack inserts give young people a chance to win trips to the
U.S., among other prizes, and serve to collect valuable personal
information for future marketing purposes
PMI recently broke its own pledge to end tobacco sponsorships
of sports by December 2006, when it sponsored a racing team
at the Bahrain Grand Prix in April 2007.
here to view the above examples and more
V. Philip Morris International: How its Separation from Philip Morris
USA Could Worsen Global Public Health
Philip Morris International (especially if it is based outside
of the United States):
- Will no
longer feel constrained by public opinion in its home country
and most important market, the United States.
- Will no
longer be subjected to accusations that it is employing double
standards in how it behaves in the United States and in developing
- Will be
immune to even the possibility of domestic regulation in the
United States or litigation in U.S. courts.
This has been
a real threat to Philip Morris. Recently, in the U.S. government
case against Big Tobacco, Judge Gladys Kessler ruled that Philip
Morris and the rest of Big Tobacco must stop using misleading
terms like "light," "mild" and "low"
(as in "Marlboro Lights"). Big Tobacco has used these
terms to deceive smokers into thinking they are using a reduced
risk product, when they are not. Judge Kessler ruled that the
prohibition on use of these misleading terms extends to Philip
Morris International. If an independent PMI had no connection
to the United States, the judge would not have been able to issue
Philip Morris International is likely to be based in Switzerland,
where the Philip Morris International subsidiary is now based.
Even if it so desired, Switzerland will not be able to exert the
same kind of restraining influence over PMI that the United States
could. If it actually tried, Philip Morris could quickly leave:
it has little historic connection to the country, does not have
a huge market in Switzerland and does not have major investments
In other words,
Philip Morris International may effectively be on the verge of
converting itself into a corporation that is, from a practical
standpoint, close to stateless.
- In sum,
an independent Philip Morris International is likely to be free
of the regulatory, litigation and consumer actions -- or even
the threat of such actions -- that has imposed some modest restraint
on what it can do.
- The U.S.
cigarette market is rapidly declining. The growing markets are
in the developing world, where regulatory and legal controls
are, generally, weakest. An independent Philip Morris International,
freed from its ties to the United States, stands poised to worsen
the tobacco epidemic, dramatically.